Blah, blah, blah

Remember when you were sitting in history class thinking, “Why are they making us study this?  I’m never going to use this!”

Decades later, I get it!

I just finished a great book called The Master Switch.  When you were in history class someone probably said, “We study history to learn some lessons from the people who went before us.”, and your teenaged brain thought, “Blah, blah, blah…”


The Master Switch, The Rise and Fall of Information Empires looks back over the development of information industries like the telephone, movies, radio and television.  The author finds a “Cycle” that these business go through and how market and government forces shaped how we get our information.

There are some fascinating examples.  Did you know the magnetic tape answering machine was developed in 1934 and Bell Labs squashed the technology fearing people would use the phone less if conversations could be easily recorded.

We’re in the middle of another “Cycle”.  You can shape, or be shaped.  The best way to predict the future is to create it.


About Kevin Selle

Chief Meteorologist, KFDX-TV. Co-host, WeatherBrains.
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2 Responses to Blah, blah, blah

  1. JOHN MCCAA says:

    Hello Kevin.

    I came across this following a conversation with producers. They mentioned this site and I immediately thought of you.

    Fascinating concept:

    Kevin: Don’t let this folks get you down, I truly think you’re way ahead of the rest of us.. it is just taking us some time to catch up.



    • Kevin Selle says:

      Very generous, John. Thank you.

      Saw that Sick Weather a year or two ago, pretty interesting. It is really amazing the number of people are doing something in the “weather” space, and how quickly they move…..except of course the ones who should have been leading! 🙂

      “Blockbuster should have been Netflix.”

      Thanks again!

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