Author Archives: Kevin Selle

About Kevin Selle

Chief Meteorologist, KFDX-TV. Co-host, WeatherBrains.

I For One Welcome Our New Robot Overlords

Got a direct message on Facebook from The Weather Channel…ice storm in my market. Still not a note from a human…but they’re getting more lifelike. Advertisements

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“This is what is coming.”

Many moons ago, when I started my broadcast career as a disc jockey, I heard a programmer talk about ratings. It was his practice once a year to travel to Arbitron (the dominant radio ratings company at the time) to … Continue reading

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Life Finds A Way

I couldn’t begin to guess how many times I’ve thought of the the line, “Life finds a way,” from Jeff Goldblum in the original Jurassic Park movie. It is true. Go read this short article from Motherboard. A bunch of … Continue reading

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Habits

A good post from Seth Godin. A reminder of this one from a few years ago, with another good read for our business. I bought a CD yesterday. That didn’t used to be news. I used to buy a CD … Continue reading

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A New Year

Happy New Year! Thanks for reading the blog last year!! After Christmas we were lucky enough to spend a few days away with friends. Sitting around a kitchen table one friend mentioned having gone to the station Facebook page a … Continue reading

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Nate Is A Benchmark

Mark the calendar. We’re going to remember this day. NBC as made a fantastic move in choosing Nate Johnson to fill the newly created position of Director of Weather Operations for the O&O stations. Nate is uniquely qualified. Long-time sufferers … Continue reading

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Welcome Again Consultants! Still A Little Late

Another great and interesting post from Steve Schwaid. I’ve mentioned before that I always get a lot by reading the research and comment on the news industry and inserting “weather” where is says “news”. The two are similar but have … Continue reading

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