Category Archives: Uncategorized

Frozen Peas

Okay. I’ve had it. In this promotional material from The Weather Company the second sentence negates the entire premise. “The content you have is more time-sensitive…” If Facebook (and to some degree Twitter) is going to trickle your content to … Continue reading

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Pirate Ships

A few years ago I read a great book called Creative Confidence. The author was an early Apple designer and the mission of the book was to help people unlock the inner creativity that was probably beaten out of them … Continue reading

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Strike While The Iron Is Wet

It seems unlikely that one of your reporters and a photographer will be caught on a flooded highway…..and told that their television station is being evacuated…..and have to carry the coverage solo for close to an hour…..in the middle of … Continue reading

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AccuLocation

Mobile weather information creates an interesting privacy problem. In order to more effectively sell your attention to advertisers, information providers need to know more than just your city. Looks like AccuWeather has gotten caught with its hand a little too … Continue reading

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The Definition Of A Forecaster

Not long ago I came up with a definition of a forecaster: Assess the current conditions Identify the influences on those conditions Make a prediction as to how the influences will affect the future This is a really interesting article. … Continue reading

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Time Warp

Time to mention this time warp again. Good effort in dealing with one of the inherent problems with social media…old data. We have some arrows showing direction (since a static radar image is next to useless except for the users … Continue reading

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Weather Geek Art

I was in Norman, OK, this week and found this fantastic sculpture in the lobby of the National Weather Center. (h/t Rick Smith) It is about 7 feet high, made of metal. Each Oklahoma county is a separate piece and … Continue reading

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